Bit of a funny one really, the missus works for persimmon selling new builds,
They used to not put anything in until the house was sold and the customer had chosen the kitched, bathroom suite etc, but bear in mind they used to sell the houses off plan so they were always playing catch up.
Now they have loads stood empty, so some will have had the stuff chosen and fitted, because basically, theres nothing else left to do and the house still hasnt sold.
My missus has to choose what kitchen etc goes in if the build reaches that stage but still hasnt sold.
Alot dont come with showers as
standard, or stuff like carpets, or even grass in the garden.
Theres quite a bit of money in the upgrades, as much like a main dealer car garage would, the house builder sells them at a premium, everything is twice the normal price.
The house were in now was a new build, but was finished and stood empty so our kitchen etc had already been chosen, they used it as a show home for a while as well so we got grass, carpets, a shower etc.
The new build game is very different to 5 years ago. Persimmon for example, on smaller sights, would often have sold most of the houses on the site, off plan before the first one had even been finished.