Hi , you have a system that is heat and timber ... these 2 factors together create high thermal stress on a tiled installation.
This can be overcome with the use of an Elastomeric adhesive or the use of and Un-coupling membrane..
Normal C2FT/S1 is not suitable IMO and the use of C2FT/S2 min is required... but there is still risk of cracking due to the stresses of tiling to timber , this is where an Un-coupling membrane comes in and will take stresses of up to 3mm in expansion without cracking the tiling field.
So to your installation , it will most likely be poor choice of installation materials , factored in with the heating not being commissioned according to
BS5385.. you should have been informed of these points before being allowed to just turn the heating on, cold or not..
The route now is to remove all tiles and clean the substrate ready to
tile correctly and commission properly after installation.