I've used it since I started out on my own last year. I have found it useful to an extent, but I am now coming to the same conclusions as everyone else. The lead costs have gone up considerably in the last 12 months as they have started to do more national advertising to promote the site. With that the number of leads have jumped up recently, however, most RP customers are domestic and have an expectation to find a bargain from a good tradesperson on a site like that, not a professional or company who charges the going rate.
Some customers I have called to chase up a quote have told me I was unsuccessful and what they are going to pay for the work. Sometimes 50% less than what I am asking!! Even when I know I should be pushing my day rate up a bit. So I have found myself up against cowboys, who are willing to dot and dab over chipboard and concrete floors that need levelling by 25mm.
I have got alot of repeat work and referal work from some of the customers I have bought leads from (all my jobs have got 5 star ratings) I use these as my references and upload photo's of jobs to my RP website gallery. Simple enough to email a link to my RP website to a potential customer I am preparing a quote for.
My tactic's are to be very picky about the leads I buy. Mainly going off the postcode and knowing the local area, also by what description the customer actually give's (some really are bad). However, I do find the occassional good customer. Is it worth it for the overall hassell - NO! You spend too much time and money chasing work you won't win.
I'm coming to the end of my 2nd yr self-employed and tiling, and I want to break free of my ties to RP this year. Good and bad experience with it, but it is not exactly a sustainable form of advertising for a business. And most of the time, a waste of time.
Now I have some decent jobs under my belt and the photo's, I will be looking into building my own website this year and finally getting my van signed up. Planned on having it done by end of 2011, but work got busy and the van required a few unplanned trips to the garage - almost bled me dry...lol
Like me now, I hope you manage to find another way.